Facebook ads finder

Facebook ads finder

Facebook ads finder

Did you know that there is an online tool that can look up Facebook ads?

It is easy to use and brings up ads from advertisers, certain keywords, URL and more…

Find more about this wonderful Facebook ads finder tool at Ad Espresso here.

I use this tool to do my research before launching a campaign for a new client. So if I need to set up a campaign for a clothing store, I need to get some top-notch inspiration from big brands on the same target audience as my client. Read More…

When to start buying Facebook Ads

starting-line

In the past it used to be all about searching on Google and finding out more about anything that comes to mind directly in from the search. Now, you just open the Facebook app on your phone and search for it there. If it isn’t there, there is a problem and you may get suspicious.

The first thing IĀ tell a client when they want to get on board of the social media train is go where your potential customers are. If they are Facebook, Pinterest and Linkedin, then you need to create a profile there and make it reflect your image.

The next step is to get people to notice your presence. Here’s how you do that without investing all the money:

1. Get those first 25 fans on Facebook so you can get a custom vanity URL on the platform

2. Invite friends, your email list, employees, and tell them to invite people too

3. DON’T be tempted to buy likes! This may backfire on you so is better to grow a slow and quality follower base than a fake one Read More…

Introducing Facebook authorship for bloggers

relax

Since the demise of Google Authorship last year, bloggers have been neglected by important websites around the web. Facebook has been listening to this complaints and givesĀ authors and publishers a way to indicateĀ the author profile or publishing page for any given piece of content.

Implementing Facebook authorshipĀ is relatively simple and it requires just a little intervention in the settings menu on your blog.

The great advantage here is Ā that you can attach a name to any shares of Ā the content on Facebook that allows viewers to see the author and potentially follow them. Read More…

5 tips to optimize your Facebook ads campaign

Do you want to get the most of your budget? Testing, testing, testing is a general piece of advice for Facebook ads and you need more?

Nod YES and continue reading some of the best tips I’ve got so far:

1.Ā Create ad pictures according to Facebook size recommendation

The best size for your image will vary based on the type of ad you are creating. Be sure to consult Facebookā€™s Official Ads Guide to find the optimal size. This way your ad will look good on every type of display (mobile & web). Read More…

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